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Alinsky's Rules For Radicals
Rule 1: Power is not only what you have, but what an opponent thinks you have. If your organization is small, hide your numbers in the dark and raise a din that will make everyone think you have many more people than you do.
Rule 2: Never go outside the experience of your people. The result is confusion, fear, and retreat.
Rule 3: Whenever possible, go outside the experience of an opponent. Here you want to cause confusion, fear, and retreat.
Rule 4: Make opponents live up to their own book of rules. “You can kill them with this, for they can no more obey their own rules than the Christian church can live up to Christianity.”
Rule 5: Ridicule is man’s most potent weapon. It’s hard to counterattack ridicule, and it infuriates the opposition, which then reacts to your advantage.
Rule 6: A good tactic is one your people enjoy. “If your people aren’t having a ball doing it, there is something very wrong with the tactic.”
Rule 7: A tactic that drags on for too long becomes a drag. Commitment may become ritualistic as people turn to other issues.
Rule 8: Keep the pressure on. Use different tactics and actions and use all events of the period for your purpose. “The major premise for tactics is the development of operations that will maintain a constant pressure upon the opposition. It is this that will cause the opposition to react to your advantage.”
Rule 9: The threat is more terrifying than the thing itself. When Alinsky leaked word that large numbers of poor people were going to tie up the washrooms of O’Hare Airport, Chicago city authorities quickly agreed to act on a longstanding commitment to a ghetto organization. They imagined the mayhem as thousands of passengers poured off airplanes to discover every washroom occupied. Then they imagined the international embarrassment and the damage to the city’s reputation.
Rule 10: The price of a successful attack is a constructive alternative. Avoid being trapped by an opponent or an interviewer who says, “Okay, what would you do?”
Rule 11: Pick the target, freeze it, personalize it, polarize it. Don’t try to attack abstract corporations or bureaucracies. Identify a responsible individual. Ignore attempts to shift or spread the blame.
Rule 2: Never go outside the experience of your people. The result is confusion, fear, and retreat.
Rule 3: Whenever possible, go outside the experience of an opponent. Here you want to cause confusion, fear, and retreat.
Rule 4: Make opponents live up to their own book of rules. “You can kill them with this, for they can no more obey their own rules than the Christian church can live up to Christianity.”
Rule 5: Ridicule is man’s most potent weapon. It’s hard to counterattack ridicule, and it infuriates the opposition, which then reacts to your advantage.
Rule 6: A good tactic is one your people enjoy. “If your people aren’t having a ball doing it, there is something very wrong with the tactic.”
Rule 7: A tactic that drags on for too long becomes a drag. Commitment may become ritualistic as people turn to other issues.
Rule 8: Keep the pressure on. Use different tactics and actions and use all events of the period for your purpose. “The major premise for tactics is the development of operations that will maintain a constant pressure upon the opposition. It is this that will cause the opposition to react to your advantage.”
Rule 9: The threat is more terrifying than the thing itself. When Alinsky leaked word that large numbers of poor people were going to tie up the washrooms of O’Hare Airport, Chicago city authorities quickly agreed to act on a longstanding commitment to a ghetto organization. They imagined the mayhem as thousands of passengers poured off airplanes to discover every washroom occupied. Then they imagined the international embarrassment and the damage to the city’s reputation.
Rule 10: The price of a successful attack is a constructive alternative. Avoid being trapped by an opponent or an interviewer who says, “Okay, what would you do?”
Rule 11: Pick the target, freeze it, personalize it, polarize it. Don’t try to attack abstract corporations or bureaucracies. Identify a responsible individual. Ignore attempts to shift or spread the blame.
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2008
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- Swiss appear to be approving heroin program
- Official: MSNBC pundit may seek Pa. Senate seat
- Officials: Obama set to introduce Clinton Monday
- After absentee ballot loss, Franken eyes options
- Candidates crowd field for Emanuel replacement
- AP poll: Few Obama, McCain backers were unwavering
- Yes.
- Geniuses
- And Speaking Of Bravery ...
- Maybe We Should See This
- In A Nutshell
- Pictures To Be Thankful For
- Ambivalence
- Blog Power
- A Farewell Glance
- Negotiations to put Beatles on iTunes stalled
- Government plans new credit, mortgage programs
- Obama using bully pulpit to tackle economy
- Foes of stem cell research now face tough battle
- How Did We Forget To Do This?
- Maybe She IS Related to Michael...
- Dr Pepper to deliver on its free-soda promise
- Disputed Senate ballots hold key to Minn. win
- Aides: Obama plans to nominate Clinton
- What She's Reading?
- No Shit
- Lawyer: Michael Jackson may be too sick to travel
- Cheney, Gonzales indicted in South Texas county
- Consumers may get ray of good news: lower prices
- Ted Stevens' defeat in Alaska marks end of an era
- All eyes on Minnesota's US Senate seat recount
- Obama snags Hill insider for White House team
- Could Iowa conservatives undermine GOP in 2012?
- Ted Stevens' defeat in Alaska marks end of an era
- Obama to usher in major shift in trade policy
- No title
- Oh, I How I Hate The High Moral Ground
- Hat Tip: Mr G. Baker
- Could You At Least Just Get The Word Right?
- No title
- Obama staff combines DC with Chicago
- Fort Worth is 4th Episcopal diocese to break away
- Gay advocates protest marriage ban across nation
- Husband's foreign deals may pose issue for Clinton
- Obama weighs Clinton, Richardson as sec. of state
- Obama has more threats than other presidents-elect
- Obama election spurs race crimes around country
- Career Over
- Sink Hole
- One More Time Into The Breach Boys!
- Black Man Takes Pat Buchanan's Country From Him
- Is This A Joke?
- Embrace The Disease
- Emphasis on the Lipstick
- Dan Savage Kicks Tony Perkins Ass
- Mitch Mitchell, drummer for Hendrix, found dead
- Doctors say marrow transplant may have cured AIDS
- Why We Should Support Palin For Pres in '12 Primaries
- The Root Of All Evil - On PBS Tonight
- Jon Stewart, Lily Tomlin honor George Carlin
- Citigroup to help at-risk borrowers stay in homes
- Bush handing over power to Obama with grace
- Cops have tough time finding sober driver for boy
- To The Moon
- No title
- Barry And Rahm Go Way Back
- Another Must Read
- The Best Wrap-Up
- South African musical legend Miriam Makeba dies
- Music headphones can interfere with heart devices
- Obama to use executive orders for immediate impact
- Obama planning US trials for Guantanamo detainees
- In key states, Latino vote fueled Obama's victory
- GOP a dying breed in New England
- HBO buys Obama documentary for spring
- Small Oregon city elects transgender mayor
- Obama offers Poland no commitment on missile plan
- Obama election a roadmap for Democratic majority
- Most Minn. Senate 'undervotes' are from Obama turf
- GOP maintains grip on South, but at what cost?
- 2 close House races decided; 4 still up in air
- 'Mutts like me' - Obama shows ease discussing race
- Well, There It Is
- Welcome To Calm Street, Smartville USA
- Get the latest news satire and funny videos at 236...
- No title
- Yes We Were There!
- No hidden white bias seen in presidential race
- Obama adds North Carolina to White House win
- Merkley win in Ore. increases Dems' edge in Senate
- Rahm To Move
- Quiet first day for Obama after his historic win
- Obama's victory met with tears and traffic jams
- Come On Up For The Rising
- We Win
- VA Called For Obama
- Fox Calls OH For BHO, 56-43
- 622639: NBC News: Obama projected winner in PA. Al...
- Game Over
- Off!
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